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We create transparency about the potential success factors and the use of resources at the POS.
We understand where the “ability to win” is given.
We analyse and assess sensitivities for change.
We align a vision of the perfect POS and win-win concept for mutual benefits.
We define KPIs for implementation and we set up a measurement system.
We develop a roadmap for transformation.
We cluster current stores according to their success characteristics with advanced analytics.
We define targeted tasks and times at the POS by segments.
We manage resources and trade terms to bundle forces.
We steer resources dynamically to the stores with the highest potential.
We introduce KPI and benefit-driven thinking.
We develop steering processes with automatic course corrections.
We involve sales representatives in analysis and concept phases.
We motivate teams for change – also with a new incentive system.
We develop a technical concept for the sales force tools.